Carmarthenshire is in tune with the times. Today’s travellers look for real, authentic experiences. They want timeless landscapes not tired beaches, character not crowds.

For a start, it’s green – very green. You’ll experience it when walking or cycling, mountain biking or fishing, sailing or canoeing. 

It’s also home to world-class gardens like the National Botanic Garden of Wales and Aberglasney, and villages and country towns that are cast on a human scale with genuine values and hospitality.

 ‘The Garden of Wales’ even has its own beaches. And they’re big ones. Cefn Sidan Sands is the largest beach in Wales.

And it’s all on your doorstep – just think of the energy and hassle you’ll save in getting there.